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Facebook to hire 1,000 new workers in the UK to help fight toxic content

Facebook is poised to launch a hiring spree for 1,000 UK staff as it seeks to tackle the spread of toxic messages online.

Source - Read More: www.telegraph.co.uk

 
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How to Avoid Epic Content Marketing Fails with AI

You are probably making one or more epic fails in your content marketing. Good news: you’re not alone. Plenty of marketers make some big, common mistakes when trying to build effective content marketing programs. Bad news: that doesn’t change the fact you’re still making mistakes that prevent your brand’s content from connecting with people and converting them into customers.

Source - Read More: www.marketingaiinstitute.com

 
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Recovering Lost Sales with Facebook Messenger Marketing

With 79% of the U.S. population owning at least one social profile, social media marketing has firmly entrenched itself as a primary channel for most consumer businesses, and especially so with ecommerce marketers.

 

Social marketing is relatively easy to implement and, depending on your strategy, can be considerably low cost. But today, with so many social platforms and various options for audience engagement, it can be difficult to determine what to embrace, and what to ignore.

Source - Read More: multichannelmerchant.com

 
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How to Maximize Your Startup’s Content-Marketing Budget

You’re running a new startup and trying your hardest to keep your budget alive — sound familiar? If so, content marketing might not seem like your top priority, but it can be vital to your company’s success. According to reserach performed by Aberdeen, 51 percent of companies report that leads from content marketing are of a higher quality than leads found through traditional advertising. So even if you’re busy putting out the various fires that inevitably occur at young companies, the time and money spent on content marketing will give you unmatchable ROI. In a way, you can hardly afford not to do it. The question is: How do you create effective content when your budget is smaller than you’d like?

Source - Read More: www.entrepreneur.com

 
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6 Tools for AI in Advertising

Advertising is one area where marketers are already seeing major benefits from artificial intelligence.

 

In fact, marketers are already leveraging AI-powered ad tools to both increase revenue from advertising and reduce costs associated with running ad campaigns.

Here are 6 AI-powered tools you can start exploring today.

Source - Read More: www.marketingaiinstitute.com

 
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